Chain of cosy pizzerias

Chain of cosy pizzerias

Chain of cosy pizzerias

Chain of cosy pizzerias

Chain of cosy pizzerias

Chain of cosy pizzerias

Sergio pizza

Sergio pizza

Sergio pizza

Sergio pizza

Sergio pizza

Sergio pizza

Sergio pizza

Moscow Region pizzeria chain with a catchy, recognisable, and slightly outdated visual identity. The chain has its own logistics operations, original cuisine, and high quality ingredients.
Moscow Region pizzeria chain with a catchy, recognisable, and slightly outdated visual identity. The chain has its own logistics operations, original cuisine, and high quality ingredients.
Moscow Region pizzeria chain with a catchy, recognisable, and slightly outdated visual identity. The chain has its own logistics operations, original cuisine, and high quality ingredients.
Moscow Region pizzeria chain with a catchy, recognisable, and slightly outdated visual identity. The chain has its own logistics operations, original cuisine, and high quality ingredients.
Moscow Region pizzeria chain with a catchy, recognisable, and slightly outdated visual identity. The chain has its own logistics operations, original cuisine, and high quality ingredients.
Moscow Region pizzeria chain with a catchy, recognisable, and slightly outdated visual identity. The chain has its own logistics operations, original cuisine, and high quality ingredients.
Moscow Region pizzeria chain with a catchy, recognisable, and slightly outdated visual identity. The chain has its own logistics operations, original cuisine, and high quality ingredients.

Objective

Objective
Objective
Objective
Objective
Objective
Objective
Perform rebranding without losing recognisability. Preserve the popular movie references in the advertising materials.
Perform rebranding without losing recognisability. Preserve the popular movie references in the advertising materials.
Perform rebranding without losing recognisability. Preserve the popular movie references in the advertising materials.
Perform rebranding without losing recognisability. Preserve the popular movie references in the advertising materials.
Perform rebranding without losing recognisability. Preserve the popular movie references in the advertising materials.
Perform rebranding without losing recognisability. Preserve the popular movie references in the advertising materials.
Perform rebranding without losing recognisability. Preserve the popular movie references in the advertising materials.

What Was Done

What Was Done
What Was Done
What Was Done
What Was Done
What Was Done
What Was Done
  • Logo
  • Brandbook
  • Marketing materials
  • Posters
  • Packaging
  • Employee uniform 
  • Design for company car veneers
  • Signs
  • Logo
  • Brandbook
  • Marketing materials
  • Posters
  • Packaging
  • Employee uniform 
  • Design for company car veneers
  • Signs
  • Logo
  • Brandbook
  • Marketing materials
  • Posters
  • Packaging
  • Employee uniform 
  • Design for company car veneers
  • Signs
  • Logo
  • Brandbook
  • Marketing materials
  • Posters
  • Packaging
  • Employee uniform 
  • Design for company car veneers
  • Signs
  • Logo
  • Brandbook
  • Marketing materials
  • Posters
  • Packaging
  • Employee uniform 
  • Design for company car veneers
  • Signs
  • Logo
  • Brandbook
  • Marketing materials
  • Posters
  • Packaging
  • Employee uniform 
  • Design for company car veneers
  • Signs
  • Logo
  • Brandbook
  • Marketing materials
  • Posters
  • Packaging
  • Employee uniform 
  • Design for company car veneers
  • Signs

Release

Release
Release
Release
Release
Release
Release
2021 /2022
2021 /2022
2021 /2022
2021 /2022
2021 /2022
2021 /2022
2021 /2022
Cheese and Sergio Pizza remain inseparable in the new corporate identity! We chose to uphold the tradition, and Sergio Pizza’s corporate colours – blue and yellow – remained the same.
Cheese and Sergio Pizza remain inseparable in the new corporate identity! We chose to uphold the tradition, and Sergio Pizza’s corporate colours – blue and yellow – remained the same.
Cheese and Sergio Pizza remain inseparable in the new corporate identity! We chose to uphold the tradition, and Sergio Pizza’s corporate colours – blue and yellow – remained the same.
Cheese and Sergio Pizza remain inseparable in the new corporate identity! We chose to uphold the tradition, and Sergio Pizza’s corporate colours – blue and yellow – remained the same.
Cheese and Sergio Pizza remain inseparable in the new corporate identity! We chose to uphold the tradition, and Sergio Pizza’s corporate colours – blue and yellow – remained the same.
Cheese and Sergio Pizza remain inseparable in the new corporate identity! We chose to uphold the tradition, and Sergio Pizza’s corporate colours – blue and yellow – remained the same.
Cheese and Sergio Pizza remain inseparable in the new corporate identity! We chose to uphold the tradition, and Sergio Pizza’s corporate colours – blue and yellow – remained the same.
We chose white, black, green, and red as possible additional colours. The logo uses custom lettering and can only be reproduced in accordance with the brandbook. The updated visual identity includes the trademark spelling of Your Town’s Pizza slogan. The Malik Heavy typeface used for the slogan is fixed as the branded font for all printed materials.
We chose white, black, green, and red as possible additional colours. The logo uses custom lettering and can only be reproduced in accordance with the brandbook. The updated visual identity includes the trademark spelling of Your Town’s Pizza slogan. The Malik Heavy typeface used for the slogan is fixed as the branded font for all printed materials.
We chose white, black, green, and red as possible additional colours. The logo uses custom lettering and can only be reproduced in accordance with the brandbook. The updated visual identity includes the trademark spelling of Your Town’s Pizza slogan. The Malik Heavy typeface used for the slogan is fixed as the branded font for all printed materials.
We chose white, black, green, and red as possible additional colours. The logo uses custom lettering and can only be reproduced in accordance with the brandbook. The updated visual identity includes the trademark spelling of Your Town’s Pizza slogan. The Malik Heavy typeface used for the slogan is fixed as the branded font for all printed materials.
We chose white, black, green, and red as possible additional colours. The logo uses custom lettering and can only be reproduced in accordance with the brandbook. The updated visual identity includes the trademark spelling of Your Town’s Pizza slogan. The Malik Heavy typeface used for the slogan is fixed as the branded font for all printed materials.
We chose white, black, green, and red as possible additional colours. The logo uses custom lettering and can only be reproduced in accordance with the brandbook. The updated visual identity includes the trademark spelling of Your Town’s Pizza slogan. The Malik Heavy typeface used for the slogan is fixed as the branded font for all printed materials.
We chose white, black, green, and red as possible additional colours. The logo uses custom lettering and can only be reproduced in accordance with the brandbook. The updated visual identity includes the trademark spelling of Your Town’s Pizza slogan. The Malik Heavy typeface used for the slogan is fixed as the branded font for all printed materials.

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