Coffee laboratory
Coffee laboratory
Coffee laboratory
Coffee laboratory
Coffee laboratory
Coffee laboratory
Smart Coffee
Smart Coffee
Smart Coffee
Smart Coffee
Smart Coffee
Smart Coffee
Smart Coffee

SMART COFFEE café was born out of Russia’s first specialty coffee manufacturing facility. SMART COFFEE is a café and a space devoted to the art and craft of coffee. Both are located at the House of Crafts at the All-Russian Exhibition Center in Moscow. In addition to roasting and brewing coffee, the place hosts lectures and showcases the roasting process. SMART COFFEE is a coffee laboratory with an actual warehouse of green coffee beans procured straight from the farmers
SMART COFFEE café was born out of Russia’s first specialty coffee manufacturing facility. SMART COFFEE is a café and a space devoted to the art and craft of coffee. Both are located at the House of Crafts at the All-Russian Exhibition Center in Moscow. In addition to roasting and brewing coffee, the place hosts lectures and showcases the roasting process. SMART COFFEE is a coffee laboratory with an actual warehouse of green coffee beans procured straight from the farmers
SMART COFFEE café was born out of Russia’s first specialty coffee manufacturing facility. SMART COFFEE is a café and a space devoted to the art and craft of coffee. Both are located at the House of Crafts at the All-Russian Exhibition Center in Moscow. In addition to roasting and brewing coffee, the place hosts lectures and showcases the roasting process. SMART COFFEE is a coffee laboratory with an actual warehouse of green coffee beans procured straight from the farmers
SMART COFFEE café was born out of Russia’s first specialty coffee manufacturing facility. SMART COFFEE is a café and a space devoted to the art and craft of coffee. Both are located at the House of Crafts at the All-Russian Exhibition Center in Moscow. In addition to roasting and brewing coffee, the place hosts lectures and showcases the roasting process. SMART COFFEE is a coffee laboratory with an actual warehouse of green coffee beans procured straight from the farmers
SMART COFFEE café was born out of Russia’s first specialty coffee manufacturing facility. SMART COFFEE is a café and a space devoted to the art and craft of coffee. Both are located at the House of Crafts at the All-Russian Exhibition Center in Moscow. In addition to roasting and brewing coffee, the place hosts lectures and showcases the roasting process. SMART COFFEE is a coffee laboratory with an actual warehouse of green coffee beans procured straight from the farmers
SMART COFFEE café was born out of Russia’s first specialty coffee manufacturing facility. SMART COFFEE is a café and a space devoted to the art and craft of coffee. Both are located at the House of Crafts at the All-Russian Exhibition Center in Moscow. In addition to roasting and brewing coffee, the place hosts lectures and showcases the roasting process. SMART COFFEE is a coffee laboratory with an actual warehouse of green coffee beans procured straight from the farmers
SMART COFFEE café was born out of Russia’s first specialty coffee manufacturing facility. SMART COFFEE is a café and a space devoted to the art and craft of coffee. Both are located at the House of Crafts at the All-Russian Exhibition Center in Moscow. In addition to roasting and brewing coffee, the place hosts lectures and showcases the roasting process. SMART COFFEE is a coffee laboratory with an actual warehouse of green coffee beans procured straight from the farmers
Objective
Objective
Objective
Objective
Objective
Objective
Objective
To develop a visual identity that reflects the owners’ technological and thoughtful approach to coffee culture. To create the visuals that can be used everywhere: on the labels, cup cuffs, exhibition stands, pavilions, menus, and more.
To develop a visual identity that reflects the owners’ technological and thoughtful approach to coffee culture. To create the visuals that can be used everywhere: on the labels, cup cuffs, exhibition stands, pavilions, menus, and more.
To develop a visual identity that reflects the owners’ technological and thoughtful approach to coffee culture. To create the visuals that can be used everywhere: on the labels, cup cuffs, exhibition stands, pavilions, menus, and more.
To develop a visual identity that reflects the owners’ technological and thoughtful approach to coffee culture. To create the visuals that can be used everywhere: on the labels, cup cuffs, exhibition stands, pavilions, menus, and more.
To develop a visual identity that reflects the owners’ technological and thoughtful approach to coffee culture. To create the visuals that can be used everywhere: on the labels, cup cuffs, exhibition stands, pavilions, menus, and more.
To develop a visual identity that reflects the owners’ technological and thoughtful approach to coffee culture. To create the visuals that can be used everywhere: on the labels, cup cuffs, exhibition stands, pavilions, menus, and more.
To develop a visual identity that reflects the owners’ technological and thoughtful approach to coffee culture. To create the visuals that can be used everywhere: on the labels, cup cuffs, exhibition stands, pavilions, menus, and more.
What Was Done
What Was Done
What Was Done
What Was Done
What Was Done
What Was Done
What Was Done
Logo
Fonts
Menu
Price tags
Packaging
Labels
Scotch tape
Cup cuffs
Sweatshirts
Interior design stickers
Lightboxes
Shop signs
Design of food court pavilion
Exhibition pavilions
Design of pop-up coffee shop
Logo
Fonts
Menu
Price tags
Packaging
Labels
Scotch tape
Cup cuffs
Sweatshirts
Interior design stickers
Lightboxes
Shop signs
Design of food court pavilion
Exhibition pavilions
Design of pop-up coffee shop
Logo
Fonts
Menu
Price tags
Packaging
Labels
Scotch tape
Cup cuffs
Sweatshirts
Interior design stickers
Lightboxes
Shop signs
Design of food court pavilion
Exhibition pavilions
Design of pop-up coffee shop
Logo
Fonts
Menu
Price tags
Packaging
Labels
Scotch tape
Cup cuffs
Sweatshirts
Interior design stickers
Lightboxes
Shop signs
Design of food court pavilion
Exhibition pavilions
Design of pop-up coffee shop
Logo
Fonts
Menu
Price tags
Packaging
Labels
Scotch tape
Cup cuffs
Sweatshirts
Interior design stickers
Lightboxes
Shop signs
Design of food court pavilion
Exhibition pavilions
Design of pop-up coffee shop
Logo
Fonts
Menu
Price tags
Packaging
Labels
Scotch tape
Cup cuffs
Sweatshirts
Interior design stickers
Lightboxes
Shop signs
Design of food court pavilion
Exhibition pavilions
Design of pop-up coffee shop
Logo
Fonts
Menu
Price tags
Packaging
Labels
Scotch tape
Cup cuffs
Sweatshirts
Interior design stickers
Lightboxes
Shop signs
Design of food court pavilion
Exhibition pavilions
Design of pop-up coffee shop
Release
Release
Release
Release
Release
Release
Release
2016 – present
2016 – present
2016 – present
2016 – present
2016 – present
2016 – present
2016 – present















The trademark symbol is a lemniscate that simultaneously contains the first letters of the name and engineering glasses. The design of the coffee bag label references an elaborated design solution: there is the plotting paper, geometry, and clear brewing instructions.
The trademark symbol is a lemniscate that simultaneously contains the first letters of the name and engineering glasses. The design of the coffee bag label references an elaborated design solution: there is the plotting paper, geometry, and clear brewing instructions.
The trademark symbol is a lemniscate that simultaneously contains the first letters of the name and engineering glasses. The design of the coffee bag label references an elaborated design solution: there is the plotting paper, geometry, and clear brewing instructions.
The trademark symbol is a lemniscate that simultaneously contains the first letters of the name and engineering glasses. The design of the coffee bag label references an elaborated design solution: there is the plotting paper, geometry, and clear brewing instructions.
The trademark symbol is a lemniscate that simultaneously contains the first letters of the name and engineering glasses. The design of the coffee bag label references an elaborated design solution: there is the plotting paper, geometry, and clear brewing instructions.
The trademark symbol is a lemniscate that simultaneously contains the first letters of the name and engineering glasses. The design of the coffee bag label references an elaborated design solution: there is the plotting paper, geometry, and clear brewing instructions.
The trademark symbol is a lemniscate that simultaneously contains the first letters of the name and engineering glasses. The design of the coffee bag label references an elaborated design solution: there is the plotting paper, geometry, and clear brewing instructions.
To make it easier for the guests to remember their favorite coffee, we created universal labels with flavor notes. SMART COFFEE logo was the starting point for the project’s overall style: it reflects the spirit of adventurism and the “engineering” knowledge.
To make it easier for the guests to remember their favorite coffee, we created universal labels with flavor notes. SMART COFFEE logo was the starting point for the project’s overall style: it reflects the spirit of adventurism and the “engineering” knowledge.
To make it easier for the guests to remember their favorite coffee, we created universal labels with flavor notes. SMART COFFEE logo was the starting point for the project’s overall style: it reflects the spirit of adventurism and the “engineering” knowledge.
To make it easier for the guests to remember their favorite coffee, we created universal labels with flavor notes. SMART COFFEE logo was the starting point for the project’s overall style: it reflects the spirit of adventurism and the “engineering” knowledge.
To make it easier for the guests to remember their favorite coffee, we created universal labels with flavor notes. SMART COFFEE logo was the starting point for the project’s overall style: it reflects the spirit of adventurism and the “engineering” knowledge.
To make it easier for the guests to remember their favorite coffee, we created universal labels with flavor notes. SMART COFFEE logo was the starting point for the project’s overall style: it reflects the spirit of adventurism and the “engineering” knowledge.
To make it easier for the guests to remember their favorite coffee, we created universal labels with flavor notes. SMART COFFEE logo was the starting point for the project’s overall style: it reflects the spirit of adventurism and the “engineering” knowledge.








































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