Upscale beauty salon
Upscale beauty salon
Upscale beauty salon
Upscale beauty salon
Upscale beauty salon
Upscale beauty salon
Hidden
Hidden
Hidden
Hidden
Hidden
Hidden
Hidden
A premium beauty salon tucked away on a quiet side street in the heart of Moscow. A concept space where refined aesthetics meet understated luxury. A joint project with the communications agency Everything Personal.
A premium beauty salon tucked away on a quiet side street in the heart of Moscow. A concept space where refined aesthetics meet understated luxury. A joint project with the communications agency Everything Personal.
A premium beauty salon tucked away on a quiet side street in the heart of Moscow. A concept space where refined aesthetics meet understated luxury. A joint project with the communications agency Everything Personal.
A premium beauty salon tucked away on a quiet side street in the heart of Moscow. A concept space where refined aesthetics meet understated luxury. A joint project with the communications agency Everything Personal.
A premium beauty salon tucked away on a quiet side street in the heart of Moscow. A concept space where refined aesthetics meet understated luxury. A joint project with the communications agency Everything Personal.
A premium beauty salon tucked away on a quiet side street in the heart of Moscow. A concept space where refined aesthetics meet understated luxury. A joint project with the communications agency Everything Personal.
A premium beauty salon tucked away on a quiet side street in the heart of Moscow. A concept space where refined aesthetics meet understated luxury. A joint project with the communications agency Everything Personal.
Objective
Objective
Objective
Objective
Objective
Objective
Objective
Create a brand identity for a high-end beauty salon. The goal was a sophisticated, timeless logo — minimal yet full of character — that would anchor HIDDEN as an evergreen classic.
Create a brand identity for a high-end beauty salon. The goal was a sophisticated, timeless logo — minimal yet full of character — that would anchor HIDDEN as an evergreen classic.
Create a brand identity for a high-end beauty salon. The goal was a sophisticated, timeless logo — minimal yet full of character — that would anchor HIDDEN as an evergreen classic.
Create a brand identity for a high-end beauty salon. The goal was a sophisticated, timeless logo — minimal yet full of character — that would anchor HIDDEN as an evergreen classic.
Create a brand identity for a high-end beauty salon. The goal was a sophisticated, timeless logo — minimal yet full of character — that would anchor HIDDEN as an evergreen classic.
Create a brand identity for a high-end beauty salon. The goal was a sophisticated, timeless logo — minimal yet full of character — that would anchor HIDDEN as an evergreen classic.
Create a brand identity for a high-end beauty salon. The goal was a sophisticated, timeless logo — minimal yet full of character — that would anchor HIDDEN as an evergreen classic.
What Was Done
What Was Done
What Was Done
What Was Done
What Was Done
What Was Done
What Was Done
Logo
Visual identity
Custom typeface — Hidden Place Regular
Social media layout
Poster series
Logo
Visual identity
Custom typeface — Hidden Place Regular
Social media layout
Poster series
Logo
Visual identity
Custom typeface — Hidden Place Regular
Social media layout
Poster series
Logo
Visual identity
Custom typeface — Hidden Place Regular
Social media layout
Poster series
Logo
Visual identity
Custom typeface — Hidden Place Regular
Social media layout
Poster series
Logo
Visual identity
Custom typeface — Hidden Place Regular
Social media layout
Poster series
Logo
Visual identity
Custom typeface — Hidden Place Regular
Social media layout
Poster series
Release
Release
Release
Release
Release
Release
Release
2019
2019
2019
2019
2019
2019
2019
What’s Hidden Reveals the Brand. The logo hides the letter “H” between two mirrored “D”s — a subtle nod to the name and the salon’s discreet location.
What’s Hidden Reveals the Brand. The logo hides the letter “H” between two mirrored “D”s — a subtle nod to the name and the salon’s discreet location.
What’s Hidden Reveals the Brand. The logo hides the letter “H” between two mirrored “D”s — a subtle nod to the name and the salon’s discreet location.
What’s Hidden Reveals the Brand. The logo hides the letter “H” between two mirrored “D”s — a subtle nod to the name and the salon’s discreet location.
What’s Hidden Reveals the Brand. The logo hides the letter “H” between two mirrored “D”s — a subtle nod to the name and the salon’s discreet location.
What’s Hidden Reveals the Brand. The logo hides the letter “H” between two mirrored “D”s — a subtle nod to the name and the salon’s discreet location.
What’s Hidden Reveals the Brand. The logo hides the letter “H” between two mirrored “D”s — a subtle nod to the name and the salon’s discreet location.
The visual identity is defined by deep, sophisticated tones of orange, violet, and green, paired with a minimal and elegant style that reflects the salon’s premium positioning. A series of posters was created using creative coding techniques, adding a layer of digital artistry to the brand’s refined aesthetic.
The visual identity is defined by deep, sophisticated tones of orange, violet, and green, paired with a minimal and elegant style that reflects the salon’s premium positioning. A series of posters was created using creative coding techniques, adding a layer of digital artistry to the brand’s refined aesthetic.
The visual identity is defined by deep, sophisticated tones of orange, violet, and green, paired with a minimal and elegant style that reflects the salon’s premium positioning. A series of posters was created using creative coding techniques, adding a layer of digital artistry to the brand’s refined aesthetic.
The visual identity is defined by deep, sophisticated tones of orange, violet, and green, paired with a minimal and elegant style that reflects the salon’s premium positioning. A series of posters was created using creative coding techniques, adding a layer of digital artistry to the brand’s refined aesthetic.
The visual identity is defined by deep, sophisticated tones of orange, violet, and green, paired with a minimal and elegant style that reflects the salon’s premium positioning. A series of posters was created using creative coding techniques, adding a layer of digital artistry to the brand’s refined aesthetic.
The visual identity is defined by deep, sophisticated tones of orange, violet, and green, paired with a minimal and elegant style that reflects the salon’s premium positioning. A series of posters was created using creative coding techniques, adding a layer of digital artistry to the brand’s refined aesthetic.
The visual identity is defined by deep, sophisticated tones of orange, violet, and green, paired with a minimal and elegant style that reflects the salon’s premium positioning. A series of posters was created using creative coding techniques, adding a layer of digital artistry to the brand’s refined aesthetic.
